I’ve had two people ask me in the past week if social media was just a fad and really worth putting any resources into. There’s been a lot written on this in the past two years and quite a few clichés, but I thought I would finally weigh in since [...]
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Is social digital?
In my last post where I said I was interested in everything digital which to me was everything, I had a friend ask me if social was digital. I think social is digital. To me social is the core of communicating with technology to build relationships. It’s online. Through a [...]
Predictions of a social media backlash?
In the flurry of New Year’s predictions, I have heard some murmurings of a coming backlash against social media especially from the professional marketing world. A good roundup of these criticisms comes from a column from a Knoxville News Sentinel reporter Michael Silence. The prediction is based on two assumptions. [...]
Twitter over capacity for 2 weeks straight
So twitter has been over capacity for me for about 2 weeks. Every time I log-in whether via web site, twitter iPhone app, other iPhone app or third-party web site (hootsuite or cotweet) I get a big fail whale. If I’m not logged in I can browse around but once [...]
Social media response flow chart
An interesting look at Ohio State University Medical Center decides to respond to social media comments and questions. Social Media Response Flow Chart
Social media’s use in Senate elections
Mike Allen shares in interesting report in this morning’s Politico Playbook from the Emerging Media Research Council analyzing social media usage in US Senate elections specifically looking at the Florida Senate race. The draft report outlines three winning social media strategies (which seem pretty much like common sense to me). [...]
Big Brother IS watching: the feds in social media
First we had Please Rob Me outlining the best time to burgle your friend’s house from foursquare information. Now we have the IRS and the Justice Department training their agents on how to use social media to collect useful information about you. I know this sounds conspiracy theorist, but it’s [...]
They all aren’t really your friends
I’ve written about my rules of facebook before, but I just want to reiterate that research has shown that you really don’t have 5,000, 1,000 or even 500 friends on Facebook. Back in the ‘ 90sRobin Dunbar, professor of Evolutionary Anthropology at Oxford University, came up with the theory that [...]
Chicks rule and other social media truths
Some very informative social media graphics on the Penn Olson blog. My favorite one follows
Wow! One out of four pageviews is from Facebook
In the United States one out of every four pageviews is from Facebook. Amazing! Google only accounts for one in eight page views (15 percent).