After revealing they only have 35 online only subscribers and their traffic has dropped by half, a Newsday exec sent out a memo explaining their paywall strategy in two basic points. “Therefore, Newsday’s web strategy has two parts: 1) to provide Newsday’s print subscribers with a rich web experience that [...]
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Mobile
Is geolocation the “holy grail” of mobile advertising?
Google and Apple are both racing to own the mobile advertising platform by adding the new “holy grail” of mobile advertising – geolocation. The Wall Street Journal reports that both Google and Apple have bought mobile advertising companies and are attempting to leverage their mobile phones to let your local [...]
Foursquares, newspapers and universities
A free Canadian newspaper, Metro, has struck a deal with foursquare. As you travel around Canada checking foursquare on your phone you’ll find Metro’s restaurant reviews, city tips, to-dos and stories. It’s a great use of foursquare’s geolocation technology giving the experts at local, your newspaper, a way to give [...]
Foursquare checks in with geolocation
I don’t know if mobile is the next big thing or already here, but adoption of geolocation in online tools is a must for mobile to achieve it’s full relevance. Since Foursquare just opened up in Little Rock, I’ve been playing with it via my iPhone this past week and [...]
AT&T Service fails, but Google answers
The visual voicemail on my iPhone quit working about a month ago (I won’t say what caused it), but I called AT&T today to see if they could help me get it working again after missing a couple of voicemails. Surprisingly, I didn’t have to hold for an operator at [...]
Mobile Tivo control
TIVO has introduced their mobile site for controlling your TIVO. It’s at m.tivo.com. Let’s hope it works better than the web based service for programming your TIVO or the TIVO season pass system. Don’t get me wrong, we love our TIVOs, but I think the usability of the menu to [...]