Another paid content model

Posted April 19th, 2009. Filed under Convergence Journalism

Mitch (see comment) sent me a Business Week article this week about the latest attempt to charge for online content fostered by Steven Brill.  He’s proposing creating a consortium of a lot of different content providers that the reader would pay a subscription fee to access the content. I really don’t believe charging for online content will work in most circumstances, because readers will seek out the free content somewhere else and in most cases advertising models on free content will generate more revenue than subscriptions because of the higher traffic generated on the free content models.

But besides what I think, there’s a lot of buzz around . Here’s a couple of analysis of Brill’s model that makes sense to me.

Paid content won’t save newspapers

Posted April 10th, 2009. Filed under Convergence Journalism

Paid content will not save newspapers. Despite what many old journalism hands have said (including pay wall poster child Little Rock’s own Walter Hussman). Paid content limits your audience size and audience growth eventually flattens out. Here’s what the former head of NYTimes.com has to say about paid content…

Thanks to Jack Lail for pointing out this video.

Here’s a hilarious video about what happens when a blog hires some laid-off newspaper employees

Thanks to Chris for sharing the video.

Video on final edition of RMN

Posted February 27th, 2009. Filed under Convergence Healthcare Journalism Politics

Scripps closed the Rocky Mountain News today– it was a great newspaper, a great website, a model of how a news operation can change. Unfortunately, the JOA in Denver didn’t give Scripps enough flexibility to stop the losses it had seen this past year ($16 million).

Here’s a long video on the end of the RMN (21 minutes, but it’s worth it.).  If you can watch it in full screen in HD.

Paying for newspaper content

Posted February 13th, 2009. Filed under Convergence Journalism Online Media

The whole concept of paying for newspaper content is making its way around the journalism blogosphere again. Except this time it’s also had endorsements from print journalism celebs like Walter Isaacson, Mort Zuckerman and Steve Brill.  For the most part I’ve tried to ignore it all since I feel like I’ve been there, reputed the arguments and fought that battle and won before.  Of course this all stems from the fact that newspapers as we know it are dying and the old hands are pulling out all the stops to save the old way of doing things so they don’t have to change.

At times I’ve really had to admit that I’m not part of the old newspaper tradition and wonder if I’m even part of the new newspaper tradition because I really agree more with what the webbies/techies have had to say about the newspaper industry rather than the newspaper industry itself. For example, Techdirt responds to the claims that google devalues everything (ridicolous!)

This is wrong on so many levels it’s hard to know where to begin. Google doesn’t devalue things it touches. It increases their value by making them easier to find and access. Google increases your audience as a content creator, which is the most important asset you have. It takes a special kind of cluelessness to claim that something that increases your biggest asset “devalues” your business.

The PolySigh blog takes a look at what all reporters and editors know to be the hatchet they carry around in their back pocket– quoting their source verbatim and making them sound like an idiot. It’s common for reporters to clean up quotes by correcting grammar and removing verbal pauses (like uh), but at times reporters decide to let it slip to make a point.

It was common to see reports do this to President George W. Bush when they wanted him to be seen as a bumbling idiot, but PolySigh points out they have recently started including Caroline Kennedy’s repeated “You Knows” in her quotes.  Apparently, Kennedy annoyed the reporters by dismissing one of their questions: “Have you guys ever thought about writing for, like, a woman’s magazine or something?”

Polysigh also looks at an interview with President-elect Obama and compares the quotes in the article to an audio file of the interview.  Even thought Obama is a precise speaker, his quotes had to be cleaned up quite a bit, too.

Here’s a transcription below, with “cleaned-up” material in bold:

It is not clear that, uh, uh, an ongoing, open-ended presence has prompted political change in Iraq either. I mean, the fact of the matter is that we still don’t have an oil law. We still don’t have pro-, provincial elections. Uh, we haven’t dealt with Kirkuk, and the argument for staying is that we haven’t made sufficient political progress. So it, it strikes me that for us to deliver a message of clarity to the Iraqis, to the surrounding, uh, the surrounding countries that we are not looking at a permanent occupation, but we want to partner with you to structure, uh, a, uh, a stable, uh, and uh, secure Iraq — that actually will force the Iraqis to make some decisions that they would not otherwise make.

Newspapers are going, going . . .

Posted December 5th, 2008. Filed under Journalism Online Media

Within the first week of me moving to Little Rock an argument has broken out over the effectiveness of online media between a local tv reporter, Kristin Fisher, who has started a not necessarily innovative choose your news feature on the nightly news and curmudgeon newspaper columnist, John Brummett.

Print Is Dead!

Print Is Dead!

Brummett started the argument with a couple columns that are syndicated in smaller newspapers throughout Arkansas by the Arkansas News Bureau. The first column challenged Choose Your News directly and the second column made fun of Fisher’s standing as a journalist and took on online media as a whole.

If you’ve read my blog, you’ll understand my position on the whole debate– I really don’t want to get into the middle of it either, since I have just spent the past 11 months living it.  I do believe it’s unfortunate that Brummett has taken such an abusive stand on this issue. You think he would have gotten the idea that print was dying when his very own newspaper collapsed beneath him in 1991.

Morris Interactive is launching a new drupal powered site for their Jacksonville Newspaper and have developed some great new features. My favorite feature extolled by Morris Interactive VP Steve Yelvington allows editors to design new home page and feature page layouts with no html knowledge– that’s right you heard me no html needed!

If you compare that to the Ellington/Django powered templating system that we ran with Scripps Newspapers it is light years ahead. In the Django system you had to not only be html and css proficient but able to sort out it’s python powered templating tags.

Here’s a hilarious promo for the Austin American Statesman newspaper breaking news as they rip TV for being slow about breaking news.

Looking back or moving forward

Posted November 24th, 2008. Filed under Convergence Journalism Online Media

Seth Godin has a great post on his blog about the NY Times struggle to remain profitable (and if the Times is struggling so is everyone else) and some advice about where they missed the boat. He concludes with this point that is really relevant for any business to ask whether they are all about looking back and maintaining their position or moving forward to find their next business model.

I guess it’s about the difference between:

  • senior management playing defense, supporting and protecting the status quo and avoiding offending the elders upstairs vs.
  • using existing momentum and clout to build assets for the next business.

I admit that maintaining your current business model is important to maintaining profitability, but many times businesses fail to think of the future. Many newspapers owners lived high from their publications high profit margins and failed to reinvested and find the next business model and are suffering the consequences today.