The whole concept of paying for newspaper content is making its way around the journalism blogosphere again. Except this time it’s also had endorsements from print journalism celebs like Walter Isaacson, Mort Zuckerman and Steve Brill. For the most part I’ve tried to ignore it all since I feel like I’ve been there, reputed the arguments and fought that battle and won before. Of course this all stems from the fact that newspapers as we know it are dying and the old hands are pulling out all the stops to save the old way of doing things so they don’t have to change.
At times I’ve really had to admit that I’m not part of the old newspaper tradition and wonder if I’m even part of the new newspaper tradition because I really agree more with what the webbies/techies have had to say about the newspaper industry rather than the newspaper industry itself. For example, Techdirt responds to the claims that google devalues everything (ridicolous!)
This is wrong on so many levels it’s hard to know where to begin. Google doesn’t devalue things it touches. It increases their value by making them easier to find and access. Google increases your audience as a content creator, which is the most important asset you have. It takes a special kind of cluelessness to claim that something that increases your biggest asset “devalues” your business.