The other day someone asked me what I was really interested in. What do I want to learn more about? My answer was everything. It used to be anything digital, but now everything is digital so I want to learn more about it. At first I loved video (and it [...]

Yesterday I happened to glance to the right when I was on Facebook and noticed all the ads targeted directly to me. The ads were exactly what I had been thinking about that day… SEO, and CMS.  Wow. It shouldn’t surprise me. I purchase Facebook ads, Google adwords and Yahoo [...]

Great e-book from web governance consultants WelchmanPierpoint. The Digital Deca: 10 Management Truths for the Web Age eBook View more presentations from WelchmanPierpoint.

Here’s Ashton’s online advertising model/brand promotion model from the December 2009 Fast Company: Make entertaining stuff, give it to people where they already are, let them have fun with it, and mix in brand messaging. And because of the viral nature of the Web, each new consumer is cheaper to [...]

For several years I’ve been on a kick that traditional advertising metrics are bogus and it’s impossible to compare traditional advertising numbers with online advertising numbers.  On top of that I think traditional advertising is way, way overpriced when you consider their real numbers. In this month’s Fast Company Ashton [...]

The free flow of information “is as vital to the healthy functioning of communities as clean air, safe streets, good schools and public health.” That’s what the Knight Commission on Information Needs of a Democracy concluded in their report on Sustaining Democracy in a Digital Age.  The 145 page report [...]

John Temple, former editor the Rocky Mountain News, has some interesting comments on the latest Nieman Journalism Lab report on newspapers online market share and Rupert Murdoch’s latest comment in support of the newspapers implementing a pay wall.

Another side of this whole paid content debate is the concept that Google is stealing the newspapers content and is evil.  Pretty much anyone who is out there advocating a pay wall for newspapers stories is also a proponent of keeping Google away from their content. The funny thing is [...]

Mitch (see comment) sent me a Business Week article this week about the latest attempt to charge for online content fostered by Steven Brill.  He’s proposing creating a consortium of a lot of different content providers that the reader would pay a subscription fee to access the content. I really [...]

Paid content will not save newspapers. Despite what many old journalism hands have said (including pay wall poster child Little Rock’s own Walter Hussman). Paid content limits your audience size and audience growth eventually flattens out. Here’s what the former head of NYTimes.com has to say about paid content… Thanks [...]