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YouTube case study

Start-up review does some great case studies on Internet start-ups and why they worked and made big money for their founders. This week they posted their case study on YouTube. Here are some of the interesting facts they pointed out about YouTube at the time of Google’s acquisition.

  • Fastest growing website in Internet history.
  • On average 100 million videos streamed per day.
  • 65,000 new video clips are uploaded every day.
  • More than 13 million unique visitors per month. An average user spends 30 minutes on YouTube and most uploaders are repeat visitors themselves.
  • 58% of Internet videos are watched on Youtube.
  • 20% to 30% of traffic volume is from the US.
  • Wide range of user demographics, however the largest segment of users is the 18 to 35 year-olds.
  • 30% to 40% of the content is copyrighted. There is a clear correlation between eyeballs and copyrighted content.
Posted By Lannie

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